INDEX / DIRECTORY / SPORTS DIRECT

Sports Direct

Sports Retail 86 CITED SOURCES UPDATED 2026-07-18
BDS-1000 Score 59 /1000 E Tier E - Limited
Military ↗ 0.00 Digital ↗ 0.00 Economic ↗ 0.92 Political ↗ 0.15

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BDS-1000 Dossier: Sports Direct

Entity: Sports Direct (Frasers Group Trading Ltd, a subsidiary of Frasers Group plc, LSE: FRAS) Dossier ID: BDS-1000-06 Date compiled: 2026-07-26 Classification: Public-facing forensic dossier - evidence-only, human-vetted scoring (V4)

Key Findings

  • Economic: Sports Direct’s own e-commerce platform lists Israel as a direct international shipping destination (from £21.66), while no equivalent listing exists for Palestine or the West Bank, and the company’s ultimate parent, Frasers Group, holds a large minority stake in Hugo Boss AG, which operates retail stores in Tel Aviv, Jerusalem, and Netanya - a connection two corporate degrees removed from Sports Direct itself.1234
  • Political/Protest: Sports Direct storefronts (Leicester, Newcastle, and others) have been used by the Palestine Solidarity Campaign as “Boycott Puma” protest sites over Puma’s now-ended sponsorship of the Israel Football Association, reflecting Sports Direct’s role as a third-party stockist of Puma product rather than any independent allegation against the company.5678
  • Digital: Frasers Group’s enterprise technology stack (Microsoft, F5, Tanium, Google Cloud/SADA, commercetools) shows no confirmed use of Israeli-origin surveillance, cybersecurity, or AI vendors, and no participation in Project Nimbus.91011
  • Not found: No public evidence of any Sports Direct/Frasers Group defence contract, military-adjacent supply relationship, settlement operation, or named appearance in the UN Special Rapporteur’s, OHCHR’s, Who Profits’, PAX’s, or Al-Haq’s occupation-economy databases.1213141516

Target Profile

FieldDetail
Company NameSports Direct (trading name of Frasers Group Trading Ltd), flagship retail brand of Frasers Group plc
JurisdictionUnited Kingdom - Frasers Group plc registered at Companies House (no. 06035106); listed on the London Stock Exchange (LSE: FRAS)1718
HeadquartersShirebrook, Derbyshire, England (global headquarters and distribution centre)117
SectorSportswear, footwear and sporting-goods retail (physical and e-commerce), within a diversified multi-brand retail group
OwnershipFounder Mike Ashley holds a controlling stake (reported high-60s to ~73%) via personal holding vehicles Mash Holdings Limited (Companies House no. 06861426) and MASH Beta Limited; remaining shares publicly traded on the LSE1920
Key Executives / GovernanceChairman Jonathan (Sir Jon) Thompson; CEO Michael Murray; Non-Executive Directors Andy Lyon and Jacky Wright (appointed effective 24 September 2025); founder Mike Ashley stood down as a Frasers Group director on 19 October 2022 while retaining an advisory capacity212223
Israeli-Nexus SummaryNo direct Israeli corporate, defence, or digital-technology relationship documented; nexus is confined to (a) Israel appearing as a listed direct-shipping destination on Sports Direct’s own website, (b) incidental use of Sports Direct storefronts as Boycott-Puma protest sites, and (c) an indirect, two-degrees-removed link via parent Frasers Group’s large minority stake in Hugo Boss AG, which operates stores inside Israel152425262

Key Facts:

Executive Summary

Sports Direct is the flagship sportswear retail brand of Frasers Group plc, a UK-listed, Mike Ashley-controlled retail conglomerate headquartered in Shirebrook, Derbyshire. Across four independent domain audits - military, digital, economic, and political - covering defence procurement, technology-vendor relationships, supply chains and capital exposure, and public/political conduct, the documentary record shows no direct, verified nexus between Sports Direct/Frasers Group and Israeli military, security, or settlement activity. Authoritative watchlists - the OHCHR Business & Human Rights Database, the UN Special Rapporteur’s July 2025 “economy of genocide” report, PAX’s arms-financier survey, Al-Haq’s “Don’t Buy into Occupation V,” Who Profits, and the September 2025 UN settlement-enterprise database (158 companies) - do not name Sports Direct, Frasers Group, or Mike Ashley.17121314153216

The company’s strongest documented vectors are economic and incidental-political rather than direct-participatory. Sports Direct’s own e-commerce Help Centre lists Israel as a direct international delivery destination (from £21.66), with no equivalent listing for Palestine or the West Bank - a routine cross-border retail-shipping arrangement rather than an operational presence.1 Separately, a third-party international parcel-forwarding intermediary (Meest Shopping) facilitates delivery of Sports Direct products into Israeli cities, without any documented contractual relationship between the two firms. At two corporate degrees of separation, Frasers Group’s approximately 26% stake in Hugo Boss AG - the subject of an unsuccessful 2026 takeover bid - connects to Hugo Boss’s own retail stores in Tel Aviv, Jerusalem, and Netanya; a further, non-authoritative claim that Hugo Boss sources from Delta Galil Industries (an Israeli manufacturer with documented West Bank settlement operations in the Barkan industrial zone and settlement neighbourhoods) could not be corroborated against Who Profits’ own company data on Delta Galil and is flagged in the underlying audit as unverified.2425264

Politically, Sports Direct’s most consistent documented touchpoint is its role as a third-party stockist of Puma product: Palestine Solidarity Campaign “Boycott Puma Day of Action” events have used Sports Direct storefronts (including branches in Leicester and Newcastle) as protest and gathering sites, targeting Puma’s now-terminated sponsorship of the Israel Football Association (ended December 2023, which Puma itself characterised as unrelated to the Gaza war) - not an allegation against Sports Direct’s own conduct.567833 No public evidence identified of any corporate statement by Sports Direct or Frasers Group on Israel-Palestine, the 7 October 2023 attacks, or the Gaza war; the only comparable geopolitical episode in the record is Amnesty International’s 2021 “sportswashing” criticism of founder Mike Ashley’s sale of Newcastle United F.C. to a Saudi PIF-backed consortium, unrelated to Israel-Palestine.3435

What is not supported by the evidence is extensive: no defence contracts or SIBAT listings; no dual-use or tactical product lines; no construction, engineering, or base-services contracts; no supply relationship with Elbit Systems, IAI, Rafael, or other Israeli defence primes; no Israeli-origin surveillance, biometric, or cybersecurity vendor relationships; no Project Nimbus participation; no stores, franchisees, or operations inside Israel or West Bank/East Jerusalem/Golan Heights settlements; and no lobbying, donation, or advocacy ties to pro-Israel or pro-Palestine organisations by the company or its named executives.1291036

This evidentiary profile - a routine commercial delivery channel to Israel, incidental protest use of storefronts tied to a supplier’s now-ended sponsorship, and a heavily attenuated, unverified indirect equity-linked connection - supports the FINAL V4 Bomb Damage Score of BRS 59, Tier E (Minimal), driven almost entirely by the Economic domain (V=0.92), with Military and Digital both scoring 0.00 and Political scoring 0.15.

Timeline of Relevant Events

DateEvent
1982Mike Ashley founds “Mike Ashley Sports” in Maidenhead, Berkshire, later rebranded successively to Sports Soccer, Sports World, and Sports Direct.17
December 2023Puma, a major Sports Direct-stocked brand, ends its sponsorship of the Israel Football Association, in a decision the company stated was unrelated to the Gaza war.33
19 October 2022Mike Ashley stands down as a Frasers Group director while retaining an advisory role.37
February 2024Frasers Group announces new board director appointments.38
27 February 2025Frasers Group announces a 10-year strategic partnership with Gulf Marketing Group (GMG) to launch ~50 Sports Direct stores across the Gulf states and Egypt; Israel is not named as a target market.2728
24 September 2025Frasers Group AGM confirms board composition: Chairman Jonathan Thompson, CEO Michael Murray, NEDs Andy Lyon and Jacky Wright.2123
26 September 2025OHCHR updates its database of businesses involved in Israeli settlement activity (158 companies); Sports Direct/Frasers Group is not listed.3239
March 2026Regulatory filing confirms Frasers Group holds a 5.77% stake in Puma AG, making it the second-largest shareholder.29
11 June 2026Frasers Group launches a voluntary €38-per-share (~€2bn) takeover offer for Hugo Boss AG, in which it already holds ~26%; Hugo Boss’s boards unanimously recommend rejection.243031
Undated (ongoing)Palestine Solidarity Campaign lists Sports Direct branches (e.g., Leicester, Newcastle) as “Boycott Puma” protest/gathering locations tied to Puma’s former IFA sponsorship.567

Corporate Overview

Sports Direct trades as Frasers Group Trading Ltd, a wholly owned subsidiary of Frasers Group plc (formerly Sports Direct International plc), a UK-listed retail, sport, real-estate, and investment conglomerate registered at Companies House (no. 06035106) and headquartered at Shirebrook, Derbyshire.11718 Founder and majority shareholder Mike Ashley controls the group through personal holding vehicles Mash Holdings Limited (Companies House no. 06861426) and MASH Beta Limited, which the record describes as holding over 370 subsidiaries across retail, property, football, and investment, none documented as Israeli-domiciled.1920

The Frasers Group brand portfolio includes House of Fraser, Evans Cycles, GAME, Jack Wills, USC, Flannels, and heritage sport brands such as Everlast, Lonsdale, Slazenger, and Karrimor, alongside Sports Direct itself; no brand within this portfolio is documented as operating a store, subsidiary, or franchise inside Israel or in West Bank, East Jerusalem, or Golan Heights settlements.1716 The group’s disclosed international retail expansion is structured through the February 2025 GMG partnership (Gulf states and Egypt) and does not name Israel as a market.2728 A separate, unaffiliated international parcel-forwarding service, Meest Shopping, facilitates delivery of Sports Direct products to Israeli cities (Tel Aviv, Jerusalem, Haifa) without any documented contractual relationship to Sports Direct or Frasers Group.

At the capital-markets level, Frasers Group holds significant minority equity stakes in two other apparel groups with documented, indirect Israel touchpoints: a ~5.77% stake in Puma AG (whose sponsorship of the Israel Football Association ended in December 2023) and an approximate 26% stake in Hugo Boss AG (subject of a rejected 2026 takeover bid), which itself operates retail stores in Tel Aviv, Jerusalem, and Netanya.292425262 Both relationships sit at the level of portfolio investment in an independent, non-consolidated company rather than direct Sports Direct/Frasers Group operational control.

Domain Summaries

Military: Military

Mechanism of Involvement

No public evidence identified of any contract, tender, framework agreement, or memorandum of understanding between Sports Direct/Frasers Group and the Israeli Ministry of Defense, IDF, Israel Prison Service, or Israel Border Police. Screening of the Israeli MOD’s SIBAT international defence-cooperation listings and the OHCHR business-and-human-rights database returned no match.1012 Sports Direct’s disclosed product range - sportswear, footwear, and sporting equipment - shows no ruggedised, mil-spec, or defence-grade product lines, no heavy-machinery or construction-equipment manufacture, and no documented component, sub-system, or manufacturing-service supply relationship with Elbit Systems, Israel Aerospace Industries, Rafael Advanced Defense Systems, or IMI Systems/Elbit Land Systems.17 No logistics, catering, fuel, or facilities-maintenance contracts to IDF bases or detention facilities were identified.

Counter-Arguments and Evidence Limits

Sports Direct’s core business - general sporting-goods retail - falls entirely outside categories (arms, dual-use goods, heavy machinery, defence-prime supply chains) where a military nexus would plausibly arise, and authoritative civil-society trackers focused on arms and military-adjacent supply chains (PAX’s arms-financier survey, the UN Special Rapporteur’s July 2025 report) list defence-sector companies such as Elbit Systems, Leonardo, and IAI, not general retailers like Sports Direct.141340 A full line-by-line review of Frasers Group’s supplier and environmental disclosures within its Annual Report & Accounts was not completed in this research cycle, leaving a residual, low-probability evidence gap rather than a confirmed absence.

Named Entities and Evidence Map

Founder Mike Ashley, investment vehicle Mash Holdings Limited, and Frasers Group non-executive directors Jonathan Thompson, Andy Lyon, and Jacky Wright show no public evidence of defence-board roles, Israeli defence-industry directorships, FIDF/reservist-fund donations, or equity in Israeli defence primes.19202122 The Palestine Solidarity Campaign’s “locations” listing for a Sports Direct branch (Gallowtree Gate, Leicester) reflects the store’s status as a Puma stockist rather than an independent defence-related allegation, and is assessed as weak/incidental.53341

Digital: Digital

Mechanism of Involvement

Frasers Group’s enterprise technology stack is Microsoft-centric (Microsoft 365, E5 licensing, Microsoft Sentinel SIEM), with its Security Operations Centre transitioned to UK-based Quorum Cyber in 2024, plus long-standing F5 Networks infrastructure, Tanium endpoint management, and e-commerce/digital-transformation vendors Lab Digital, AND Digital, Valtech, and commercetools.42433644 Supply-chain automation runs through US-based FORTNA, and global payments through Checkout.com.4546 Frasers Group engaged Google Cloud Premier Partner SADA in May 2023 to build a BigQuery data platform, and committed £10m to the Iona Star AI/data startup fund in October 2024, whose disclosed portfolio contains no Israeli AI or defence-technology startups.1147

Counter-Arguments and Evidence Limits

No evidence was identified of Sports Direct or Frasers Group holding relationships with Israeli-origin cybersecurity, surveillance, biometric, or AI vendors - including Check Point, Wiz, SentinelOne, CyberArk, NICE, Verint, Claroty, Palo Alto Networks, Trigo, BriefCam, AnyVision/Oosto, or Trax - either directly or via bundled third-party platforms, and Frasers Group’s investment portfolio (33 investments, 24 acquisitions per CB Insights) contains no Israeli-domiciled entities.44 While Frasers Group uses Google Cloud/BigQuery (via SADA) on the same GCP platform on which Google’s Project Nimbus serves Israeli government clients, this is standard shared cloud infrastructure without documented dedicated segregation; the audit notes this as an unresolved architectural ambiguity rather than a finding of participation, and no evidence indicates Frasers Group’s Google Cloud usage relates to Israeli government services.1148

Named Entities and Evidence Map

Non-Executive Director Jacky Wright’s prior Microsoft roles (2016–2022) show no documented connection to Project Nimbus or Israeli government accounts; no Frasers Group board member has documented Unit 8200, Talpiot, or Israeli defence-contractor affiliations.2123 UN Special Rapporteur Albanese’s July 2025 report (§§36–43) names Microsoft, Amazon, Alphabet/Google, and Palantir among technology-sector actors tied to Israeli surveillance infrastructure; Sports Direct and Frasers Group are not named.13 No Sports Direct/Frasers Group entries appear in Israeli MOD SIBAT tender records, the Who Profits database, or the “Don’t Buy Into Occupation” coalition list.1049

Economic: Economic

Mechanism of Involvement

Sports Direct’s own e-commerce Help Centre lists Israel as a direct international delivery destination (from £21.66), with no equivalent listing for Palestine, the West Bank, or Palestinian Territories, and no evidence confirming or ruling out whether such deliveries could reach West Bank settlement addresses.1 Sports Direct has repeatedly been named as a UK stockist of Puma product in Palestine Solidarity Campaign “Boycott Puma” mobilisations (Leicester, Northampton, Norwich, Stevenage, Worthing branches), targeting Puma’s now-ended IFA sponsorship - with Sports Direct’s role limited to third-party retail stockist rather than a direct sponsorship party.567833 At two corporate degrees of separation, parent Frasers Group holds an approximate 26% stake in Hugo Boss AG (subject of a rejected €2bn 2026 takeover bid); Hugo Boss operates its own retail stores in Tel Aviv, Jerusalem (near the Mamilla shopping district), and Netanya.24303125263

Counter-Arguments and Evidence Limits

No public evidence identified of any direct capital investment, acquisition, factory, data centre, logistics hub, or real estate held by Sports Direct/Frasers Group in Israel or the occupied territories, and no disclosed Israel-specific revenue figure exists for the company. A secondary, non-authoritative claim that Hugo Boss is a client of Delta Galil Industries (an Israeli manufacturer independently documented by Who Profits as operating a warehouse in the Barkan West Bank settlement industrial zone and branches in the East Jerusalem/West Bank settlements of Pisgat Ze’ev, Ramot, and Ma’ale Adumim) could not be corroborated against Who Profits’ own Delta Galil company page and is explicitly flagged as unverified; no relationship between Delta Galil and Sports Direct/Frasers Group directly was identified at all.4 The Hugo Boss stake itself remains a non-controlling minority equity position in an independent, non-consolidated company that has rejected Frasers Group’s takeover approach, not an operational Sports Direct presence.3031 Regulatory and civil-society screening (OHCHR database, UN Special Rapporteur’s named-companies annex, Who Profits, DBIO) found no entry for Sports Direct, Frasers Group, Mike Ashley, or Michael Murray.121349

Named Entities and Evidence Map

The Business & Human Rights Resource Centre documents four allegations against Sports Direct - Jordan “Needle Craft” factory conditions, Myanmar “Tai Hong” factory labour abuses, zero-hours contract criticism, and a Fashion Transparency Index score of 17.5/250 (2023) - none concerning Israel/Palestine.50 Ethical Consumer’s company profile states there are no active boycotts of the company and contains no Israel/Palestine content.51 A UK Employment Tribunal decision (Gurol v Sports Direct.com Retail Ltd, published 15 October 2024) documents an unrelated labour dispute.52

Political: Political

Mechanism of Involvement

No public evidence identified of any official Sports Direct or Frasers Group statement on Israel-Palestine, the 7 October 2023 attacks, or the Gaza war. Sports Direct storefronts (including Leicester and Northumberland Street, Newcastle) have served as gathering points for Palestine Solidarity Campaign “Boycott Puma Day of Action” protests targeting Puma’s now-ended IFA sponsorship - using Sports Direct’s premises as a venue rather than naming the company as a target.56 The company’s only documented adjacent geopolitical controversy is founder Mike Ashley’s October 2021 sale of Newcastle United F.C. to a Saudi PIF-backed consortium, which drew “sportswashing” criticism from Amnesty International UK - unrelated to Israel-Palestine.3435

Counter-Arguments and Evidence Limits

Ethical Consumer’s Frasers Group profile states there are no active boycotts of the company, and no organised BDS Movement, Who Profits, or comparable campaign has named Sports Direct or Frasers Group itself (as distinct from Puma, whose product it stocks) as a target.51 No public evidence identified of any Sports Direct/Frasers Group store, subsidiary, or brand operating in Israel or in West Bank/East Jerusalem/Golan Heights settlements, cross-checked against Wikipedia’s roster of companies in West Bank settlements and the Who Profits entry for an unrelated settlement-mall licensee (Fox-Wizel/Fox Group).169 Sports Direct/Frasers Group is absent from the UN’s September 2025 settlement-enterprise database of 158 companies.3239 The company’s 2021 and 2025 Modern Slavery Statements were located but not reviewed in full this cycle, leaving supplier-country disclosure as an acknowledged evidence gap.5354

Named Entities and Evidence Map

No public evidence identified of lobbying activity, PAC donations, or leadership roles by Sports Direct/Frasers Group or its named executives (Mike Ashley, Michael Murray, Jonathan Thompson, Andy Lyon, Jacky Wright) connected to Conservative Friends of Israel, Labour Friends of Israel, AIPAC, or comparable pro-Israel or pro-Palestine advocacy organisations, nor any corporate donation to the IDF, Friends of the IDF, the Jewish National Fund, or Palestinian humanitarian organisations. A Jewish News UK topic-archive page referencing Mike Ashley exists but could not be independently verified and is flagged as an unconfirmed lead rather than a finding.55

BDS-1000 Score (V4)

DomainIMPV-Domain Score
Military0.000.000.000.00
Digital0.500.500.500.00
Economic4.002.504.500.92
Political2.001.502.500.15

The score is driven almost entirely by Economic (V_MAX = 0.92), reflecting Sports Direct’s routine direct-shipping channel to Israel and the layered, largely indirect/unverified equity connections running through parent Frasers Group’s Puma and Hugo Boss stakes - the only domain where the audits document a concrete, if modest and non-controlling, commercial thread. Political contributes a small residual (0.15) from incidental protest use of storefronts and the absence of any corporate political statement. Military and Digital both register 0.00: no defence, dual-use, or Israeli-origin digital/surveillance-vendor nexus was identified in either domain. This combination - one moderate-strength economic vector, three near-absent vectors - places Sports Direct in Tier E (Minimal), consistent with the scale-free, evidence-only methodology applied uniformly across the BDS-1000 corpus.

Methodology Note

End Notes

Footnotes

  1. https://help.sportsdirect.com/support/solutions/articles/80001155107-rest-of-the-world-delivery-costs ↩ ↩2 ↩3 ↩4 ↩5 ↩6

  2. https://www.hugoboss.com/storedetail?storeid=1019263 ↩ ↩2 ↩3

  3. https://en.wikipedia.org/wiki/Mamilla_Mall ↩ ↩2

  4. https://www.whoprofits.org/companies/company/3655?delta-galil-industries= ↩ ↩2 ↩3

  5. https://palestinecampaign.org/locations/sports-direct/ ↩ ↩2 ↩3 ↩4 ↩5 ↩6 ↩7

  6. https://www.palestinecampaign.org/12th-february-boycott-puma-day-of-action/ ↩ ↩2 ↩3 ↩4 ↩5

  7. https://www.palestinecampaign.org/events/boycott-puma-day-of-action-2/ ↩ ↩2 ↩3 ↩4

  8. https://bdsmovement.net/news/puma-no-longer-sponsors-israel-football-association-new-sponsor-errea-notice ↩ ↩2 ↩3

  9. https://www.whoprofits.org/companies/company/7377 ↩ ↩2 ↩3

  10. https://mod.gov.il/en/departments/sibat-international-defense-cooperation ↩ ↩2 ↩3 ↩4

  11. https://retailtechinnovationhub.com/home/2023/5/30/sada-to-develop-new-data-platform-on-google-cloud-for-uk-retailer-frasers-group ↩ ↩2 ↩3

  12. https://www.ohchr.org/en/business/bhr-database ↩ ↩2 ↩3 ↩4 ↩5

  13. https://www.ohchr.org/en/documents/country-reports/ahrc5923-economy-occupation-economy-genocide-report-special-rapporteur ↩ ↩2 ↩3 ↩4 ↩5

  14. https://paxforpeace.nl/wp-content/uploads/sites/2/2024/06/The-Companies-Arming-Israel-and-Their-Financiers-June-2024.pdf ↩ ↩2 ↩3

  15. https://www.alhaq.org/publications/26931.html ↩ ↩2

  16. https://en.wikipedia.org/wiki/List_of_companies_operating_in_West_Bank_settlements ↩ ↩2 ↩3 ↩4

  17. https://en.wikipedia.org/wiki/Sports_Direct ↩ ↩2 ↩3 ↩4 ↩5 ↩6 ↩7 ↩8

  18. https://en.wikipedia.org/wiki/Frasers_Group ↩ ↩2

  19. https://find-and-update.company-information.service.gov.uk/company/06861426 ↩ ↩2 ↩3

  20. https://en.wikipedia.org/wiki/Mike_Ashley_(businessman) ↩ ↩2 ↩3

  21. https://www.investegate.co.uk/announcement/rns/frasers-group - fras/frasers-group-confirms-board-changes/9132397 ↩ ↩2 ↩3 ↩4

  22. https://www.sharecast.com/news/Executive-Changes/Directorate-Change - dl34111094.html ↩ ↩2

  23. https://frasers.group/management ↩ ↩2 ↩3

  24. https://www.cnbc.com/2026/06/11/hugo-boss-frasers-takeover-german-fashion-retailer.html ↩ ↩2 ↩3 ↩4 ↩5 ↩6

  25. https://www.hugoboss.com/storedetail?storeid=1019265 ↩ ↩2 ↩3 ↩4

  26. https://www.hugoboss.com/storedetail?storeid=1030587 ↩ ↩2 ↩3 ↩4

  27. https://www.gmg.com/gmg-signs-10-year-strategic-partnership-with-british-retailer-frasers-group-to-launch-sports-direct-in-the-mena-region/ ↩ ↩2 ↩3

  28. https://www.retailgazette.co.uk/blog/2025/02/frasers-group-teams-up-with-gmg-to-drive-sports-direct-international-expansion/ ↩ ↩2 ↩3

  29. https://www.modaes.com/global/companies/puma-frasers-becomes-its-second-largest-shareholder-after-acquiring-6-stake ↩ ↩2 ↩3

  30. https://group.hugoboss.com/en/newsroom/news/news-detail/hugo-boss-issues-reasoned-statement-recommending-shareholders-not-to-accept-frasers-groups-takeover-offer ↩ ↩2 ↩3 ↩4

  31. https://www.sgieurope.com/mergers-and-acquisitions/hugo-boss-board-tells-investors-reject-frasers-bid/122096.article ↩ ↩2 ↩3 ↩4

  32. https://www.ohchr.org/en/press-releases/2025/09/un-human-rights-office-updates-database-businesses-involved-israeli ↩ ↩2 ↩3

  33. https://www.timesofisrael.com/puma-ends-israel-soccer-team-sponsorship-in-decision-unrelated-to-gaza-war/ ↩ ↩2 ↩3 ↩4

  34. https://www.skysports.com/football/news/11678/12427983/newcastle-takeover-completed-saudi-led-consortium-end-mike-ashleys-14-year-ownership ↩ ↩2

  35. https://www.fourfourtwo.com/news/newcastle-owner-mike-ashley-furious-details-saudi-takeover-bid-are-leaked ↩ ↩2

  36. https://www.tanium.com/press-releases/frasers-group-selects-tanium-to-improve-cyber-hygiene-and-secure-long-term-growth ↩ ↩2

  37. https://www.just-style.com/news/frasers-group-mike-ashley-to-stand-down-as-director/ ↩

  38. https://fashionunited.uk/news/people/frasers-group-announces-new-board-director-appointments/2024022674290 ↩

  39. https://www.aljazeera.com/news/2025/9/26/un-lists-150-firms-tied-to-illegal-israeli-settlements ↩ ↩2

  40. https://www.aljazeera.com/news/2025/7/1/un-report-lists-companies-complicit-in-israels-genocide-who-are-they ↩

  41. https://time.com/6358215/puma-terminates-sponsorship-israel-soccer/ ↩

  42. https://www.quorumcyber.com/case-studies/frasers-group-finds-the-perfect-partner-to-guide-them-to-self-dependence ↩

  43. https://www.f5.com/case-studies/frasers-group-builds-brands-and-its-e-commerce-with-f5 ↩

  44. https://www.cbinsights.com/investor/frasers-group ↩ ↩2

  45. https://www.fortna.com/insights-resources/frasers-group-and-fortna-rethinking-retail-operations ↩

  46. https://www.checkout.com/newsroom/frasers-group-selects-checkout-com-as-a-global-payment-provider ↩

  47. https://www.uktech.news/news/investment-news/frasers-group-backs-40m-ai-startup-fund-20241004 ↩

  48. https://www.ohchr.org/en/hr-issues/pages/hrc59report.aspx ↩

  49. https://dontbuyintooccupation.org/report-structure/full-report/ ↩ ↩2

  50. https://www.business-humanrights.org/en/companies/sports-direct/ ↩

  51. https://www.ethicalconsumer.org/company-profile/frasers-group-was-sports-direct-international ↩ ↩2

  52. https://www.gov.uk/employment-tribunal-decisions/ms-b-gurol-v-sports-direct-dot-com-retail-ltd-3200394-slash-2023 ↩

  53. https://modern-slavery-statement-registry.service.gov.uk/statement-summary/C3jj3nkP/2021 ↩

  54. https://frasers-cms.netlify.app/assets/fg-modern-slavery-statement-2025.pdf ↩

  55. https://www.jewishnews.co.uk/topic/mike-ashley/ ↩